Ad $ Summary

Ad $ Summary

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Advertising expenditure data across ten media: consumer magazines, Sunday magazines, newspapers, outdoor, network television, spot television, syndicated television, cable television, network radio, and national spot radio. Lists brands alphabetically and shows total ten media expenditures, media used, parent company and PIB classification for each brand. Also included in this report are industry class totals and rankings of the top 100 companies of the ten media.AD S SUMMARY - BRAND INDEX January dune 1987 Ei CABLE T.V. NETHORKS Icuss. 7 Epa€œ a#39;NE¾E¼ IcLAS3f 7 Epa€ wenn BRAND/PARENT COMPANY I CODE I S NŽN‚] I USED BRAND/PARENT COMPANY I CODE S [N‚E¾] I USED I ... DIM MISS ELLIETE INC I I MITSUBISHI CORP MISS GOLDY PDULTRY , F150 298.615 MITSUBISHI COLOR TELEVISON ... MISSION INN 6 COUNTRY CLUB HOMEY 1431 15.3114 MITSUBISHI FUSO TRUCKS T123 95.2IM MISSION INN An COUNTRY CLUBanbsp;...


Title:Ad $ Summary
Author:
Publisher: - 1987
ISBN-13:

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