Formulation, implementation, and control of competitive strategy
... 267-72 Planning mode, 7 Policies, 14-15, 297, 317-20 Political considerations, intemal, 28586 Political environment, 80-81, ... 126 n, 128 n Premise control, 365 -67 Price strategy, 311-12 Priorities, 300-302 Probe Intemational, 160 Process, changes in, ... 264 Raby, William, 82 Radio Shack, 194 Raftrey, William A., 135 Raisinghani, D., 285 n Ramanujam, V., 10, 11 n, 18, 108 Randolph, W. A., 9 n Rechner, P. L., 64 n Reif, W., 170 n Remmers, L., 131 n Remote environment, 76- 84anbsp;...
| Title | : | Formulation, implementation, and control of competitive strategy |
| Author | : | John A. Pearce, Richard Braden Robinson |
| Publisher | : | McGraw-Hill/Irwin - 1991 |
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